Paid growth for Shopify brands built around acquisition and retention.
We turn ad spend into profit. Meta ads, creative and email marketing run as one system, built for ecommerce brands that are already making sales and ready to grow.
Meta Certified Media Buying Professional. Free store review, no lock-in contracts.
An acquisition and retention system for e-commerce brands
Meta ads bring customers in, email brings them back, and full profit tracking shows your real margins, so every rand you spend works harder.
Week one. We work out your real margins, your true cost per customer and exactly where ads and email are leaking money. This sets the baseline we measure everything against.
Meta ads and creative built to bring in new customers profitably. Campaign structure, creative testing and weekly optimisation, managed against profit and not just ROAS. We build new ads from your existing assets, so your team does not have to film or approve every small change.
Email marketing in Klaviyo. The core flows set up and running, so more first-time buyers come back and buy again.
Spend, revenue, contribution margin, and what we are changing next. No vanity metrics.
A 3x ROAS, or you don't pay.
Any month we don't generate a 3x ROAS from your Meta ads, you don't pay our management fee for that month.
Ad spend is paid separately by the client. 3x ROAS means revenue from your Meta ads divided by ad spend, measured monthly. Terms apply.
You're spending more on ads. Your profit isn't growing.
Meta shows you a healthy ROAS. It can't see your margin.
Ad costs keep rising
Every new customer costs more than the last.
Margin keeps shrinking
Ads, discounts and shipping eat more of every sale.
Reports hide it
ROAS looks fine, but nobody tracks real profit per customer.
Acquisition cost is climbing faster than customer value.
We fix both sides. Meta ads that bring customers in for less, and email marketing that brings them back to buy again, so every customer is worth more than they cost.
How we keep growth work focused
We find the constraint, improve the part most likely to move the numbers, test it in-market, and repeat the loop.
Measure what matters
Revenue, margin, CAC (Customer Acquisition Cost), conversion rate, new customers, and repeat purchases.
Find the constraint
We identify the biggest constraint right now, whether it sits in Meta ads, email, or tracking.
Improve the weakest link
We fix the highest-impact area first instead of trying to change everything at once.
Test in-market
We run structured tests across Meta ads and email to see what actually moves the numbers.
Review and repeat
We review what changed, what worked, what did not, and where the next priority should be.
In their words
"Oliver is an absolute gem to work with. Super honest, reliable, and always sticks to his word. If you are considering his services, definitely go for it without any second thought. 100% recommended."
"I've had bad experiences with marketing agencies before. But our social media presence has grown considerably, and our sales have peaked. It's our best month in a very long time. I highly recommend MoreMarketing."
"Partnering with MoreMarketing has been one of the best business decisions we've made. Since working with them, we have seen a substantial increase in qualified leads, brand visibility, and overall revenue."
"MoreMarketing is truly one of the best agencies in Cape Town. Their professionalism, creativity, and commitment to delivering quality work really stood out. I'd highly recommend them to anyone looking for a professional, creative, and reliable agency."
A few things founders usually ask
Practical questions about fit, scope, pricing, timelines, and how we work with your team.
We usually work best with ecommerce stores doing R150k+ a month in revenue that already have traction, but need clearer priorities, better performance, and more structure across Meta ads and email.
No. Some clients work with us on Meta ads only, others on email marketing only, and some on both together. We define the scope around what your team already has covered.
Yes. If you already have people handling design, development, or content, we can work alongside them. Sometimes our role is execution, sometimes it's strategy and priorities.
Creative and UGC are a core part of what we do, so most of the time we handle sourcing and producing the ad creative directly. Where it makes more sense, for example if your team already has the people or capability to film, we'll send scripts and creative direction your way instead.
It depends on the scope. Some clients need support in one focused area, others need support across both Meta ads and email marketing. We agree the investment after understanding your setup and goals.
No. We work month to month and you can cancel any time by telling us in writing, no questions asked. Clients stay because the work keeps making sense, and any month we don't generate a 3x ROAS from your Meta ads, you don't pay our management fee for that month.
We first check if your brand looks like a good fit for how we work. If it does, you'll pick a time straight from our calendar. On the call, we take a closer look at your ads, email setup, and visible growth bottlenecks, then share the main opportunities we'd look at first.
Want to know what we would fix first?
Book your free consultation and tell us a bit about your current setup. If we see a clear fit, we'll get on a call and walk through the main opportunities we'd look at first.